Online media subscriptions have become increasingly important and having an effective way to convert and retain clients is vital to online business. MPP Global’s platform, eSuite, converts and retains paid users for its clients, and is unique in its integration of identity management and automated subscription billing.
Grafton Capital invested £7.75m as part of a £12m investment round in MPP Global. The funding to continue growth into new markets worldwide and evolve the eSuite platform, which offers businesses advanced eCommerce digital monetisation.
MPP Global has a number of major global media companies as clients including Sky, News UK, Daily Mail Group, L’Equipe and McClatchy. It offers support broadcast and OTT media streaming as well as sports streaming and manages print and digital subscriptions for leading publications.
“Knowledge, insight, support and advice are the four words that spring to mind, and you get this in abundance working with Grafton Capital. Every bit a friend, coach and advisor, as much as they are an investor.”